Expanding Your Liquor Store? Follow These Tips

Champagne bottle

Are you ready to take the next step? If your first liquor store has been successful, you are probably thinking of growing your business now and opening a second shop.

Of course, you will need even more money as capital for your second branch. You can seek the help of a lending company that offers business loans for liquor stores looking to expand. Aside from the money, here are the things you need to keep in mind:


Your first liquor store thrived partly due to its strategic location, so make sure to find another one that will similarly help you serve your target market. The location of your business will be crucial to its success. While you are at it, do not forget to compute the costs of your leasing fees.

Market research

Do not forget to conduct thorough market research. The trend in your first area might be slightly or totally different from your new one. As a business, it is important that you learn to understand and adapt to these trends.


Licensing requirements vary from one state to another. Some liquor stores are state-owned, and others would require you to be open for a certain number of hours. Therefore, if you are looking to open your new branch in another state, be sure to read up on their licensing policies.


Imported wines from around the globe, as well as world-class beer, will drag any alcohol enthusiast to your shop. Knowing your strength as a store, what makes you stand out and draw a crowd, should also be incorporated and tweaked, if needed, in your expansion venture.

Expand your reach and make your second shop as successful as the first one. Keep these tips in mind before you decide to expand.